About Course

Become a certified expert in content marketing with our in-depth Certification Course. Master strategic planning, audience research, SEO optimization, and multi-channel distribution to drive real business results. Through practical exercises, case studies, and downloadable templates, you’ll build a portfolio-worthy campaign and earn a recognized credential.

 

What Will You Learn?

  • Design a full-funnel content marketing strategy aligned with business goals
  • Conduct advanced keyword research and on-page SEO tactics
  • Create editorial calendars that balance evergreen and timely content
  • Implement email, social, and paid promotion for maximum reach
  • Set up UTM-tracked campaigns and interpret analytics dashboards
  • Optimize content through A/B tests and iterative improvements

Course Content

Strategy & Foundations

  • Map Buyer Personas & Customer Journeys

Creation & Optimization

Distribution, Analytics & Certification Project

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