About Course

Learn to plan for, respond to, and recover from organizational crises through effective, timely communication strategies. This course covers building a crisis communication plan, engaging stakeholders, managing media relations, and restoring trust after an incident.

What Will You Learn?

  • How to develop and implement a comprehensive crisis communication plan
  • Techniques for real-time message crafting and dissemination
  • Best practices for media interviews and press statement development
  • Strategies for internal stakeholder updates and employee briefings
  • Methods for post-crisis evaluation and reputation recovery
  • Use of checklists and templates to streamline response actions

Course Content

Building a Crisis Communication Framework

  • Introduction to Crisis Communication Framework
  • Mapping Key Communication Processes

Media Relations in Crisis Situations

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